Episode 40

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Published on:

22nd Apr 2024

Increasing Leads & Sales Through Strategic Website Design with Melissa McKenzie

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Feeling lost in the world of web design?  We've got you covered!  

I talk with webiste designer Melissa McKenzie, who dives deep into the power of strategic website design, showing you how to craft a website that not only looks good, but also converts visitors into customers.

In this episode, you'll learn:

  • The difference between strategic website design and plain old website design: It's more than just aesthetics, mama bosses! Discover the secret weapon Melissa uses to craft websites that resonate with your audience and drive sales. (hint: it involves psychology!)
  • Why DIY website templates might be holding you back: Learn about Melissa's incredible Squarespace website templates, designed with a strategic foundation to help you build a website that works for you.
  • How a strategic website can help you break free from the feast-or-famine cycle: Imagine a website that works 24/7 to generate leads and attract new clients, even while you're busy running your business and watching your kids

Bonus! Melissa is offering FREE matching Instagram templates to Mompreneur Mastery listeners who snag one of her SquareSpace templates!  Plus, I'm adding an exclusive bonus - my "Carousels That Sell" template pack, featuring 7 carousel templates that generated over 20k in sales - to the mix!


MENTIONED IN THIS EPISODE:

Get your strategized and stunning SquareSpace template here and use code FREESOCIAL at checkout to get free Instagram templates AND Carousels that Sell

Follow Melissa on Instagram

Create a month of Instagram content that is strategized for sales in the free 5-day Plan it, Post it, Profit Challenge


Music courtesy of Pixabay

Mentioned in this episode:

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!

Plan 1 Month of Instagram Content That Leads to Sales in 5 Days! Join Plant It, Post It, Profit!

Show artwork for From Content to Clients | Instagram, email, and podcast planning and strategy for mom coaches and service providers

About the Podcast

From Content to Clients | Instagram, email, and podcast planning and strategy for mom coaches and service providers
Content Marketing for Service Providers Who Want More Clients
*Mompreneur Mastery is now From Content To Clients*

Running a business is already a full-time job. Your content shouldn’t feel like a second one.

From Content to Clients is a content marketing podcast for busy service providers who are tired of spending time on content that doesn’t translate into clients.

Each episode breaks down how to use your content across platforms like Instagram and email in a way that actually supports your business… so you can stop guessing what to post and start seeing a return on the time you’re already putting in.

About your host

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Sydney O'Brien

I’m Sydney O’Brien, a content marketing strategist who’s done with hustle culture and algorithm anxiety. This podcast is for moms who want content that works without taking over their life.